If you see more than one Shaquille O’Neal, you might be terrified. Now imagine, 3! Well his mum Lucille O’Neal, was hardly surprised, especially when it was for this advert.
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We know how Shaq promotes and advertises hundreds of products. But among his portfolio of endorsements, none are more significant than Papa Johns’s.
In fact, Shaq owns a piece of Papa John’s. And his recent slew of campaigns has helped improve the company’s sales. The most notable one is the “Shaq-a-Roni”, which is a large pepperoni-topped pizza.
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His latest involves his mom Lucille O’Neal and it is funny.
Shaq dunks on other members of the “Shaq Family” as mom Lucille O’Neal watches!
It is hilarious to see this trope play out. NBA players dressed as different versions of themselves and this time, it is Shaq who is embracing the norm.
And his mom Lucille O’Neal is encouraging him to dunk on other Shaqs, quite hilarious. Mama Lucille has appeared on more than one occasion and Shaq’s idea to bring her in is the reason why the brand is successful of late.
Shaq is promoting a slew of new products from Papa John’s and given his ever-increasing popularity, his endorsement should yield dividends.
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Shaquille O’Neal is Papa John’s savior
He joined the company as a board member and as an investor. He was brought on to help reverse the issues that plagued the company. They were hit with racial controversies and O’Neal decided to help.
He is part owner of 9 franchises and also plans to help expand in Atlanta. He is also the first African-American board member of the company.
And he is also the savior as the company has successfully turned the ship around.
